Your brand should tell the story about you and your business. It should convey your purpose and mission in a way that resonates with your ideal client. This package was created to provide a complete, cohesive, and professional brand.
- Brand workbook and 90 min consultation: A comprehensive fillable PDF brand workbook to help you understand your purpose, unique story, ideal client, brand personality, and overall style and direction.
- Mood Board, Color Palette & Fonts: A style discovery presentation that includes your values, keywords, curated color palette, and inspiration board to provide you with a visual foundation. (2 revisions)
- Concept Presentation: You will receive 3 completely custom logo concepts. They will each have a different feel, look, and layout and include visual mockups to see them in use. (2 revisions)
- Illustration and Graphic Elements: Once you choose a foundation logo, I will create the graphic elements to complement that logo and incorporate it into the main brand. (1 revision)
- Brand build-out: When we reach this stage and the pieces have been chosen, the brand will be created. This will include the primary logo, secondary alt logo, website address, social media watermark, monogram, patterns, final color palette, and typography.
- Brand Guidelines: You will receive both a PDF and a printed booklet of brand guidelines that includes details on how to use your brand, fonts, colors, etc. This will help you (and your team) consistently maintain the aesthetic of your brand moving forward.
- Social Media Graphics: You will receive a set of 4 editable social media graphic Canva templates in Instagram and Facebook size formats (post & story size) with your brand elements and colors already built out. I will also include highlight icons for Instagram. All you have to do is edit the text or change images. (1 revision)
- Business Card Design: This will be provided in PDF at your choice of size. You can upload this online to any printer to order your business cards. (1 revision)
- Media Kit PDF (1-2pages): You will receive a digital PDF of your bio, info, contact information to provide to interested collaborators. (1 revision)
- Launch Kit: You will receive my launch kit planner as well as 4 Social Media countdown graphics to include in your launch.
- 3-4 week timeframe
50% Deposit due upfront, remaining 50% Due before final files are released.
- Content Planner and 90 Minute Consultation: First we will establish what pages you desire to include. You will fill out the website content planner to help you create the copy and flow for each page. I highly recommend copywriters for this step. Please let me know if you need recommendations. We will work on your copy before you build your site. I can’t design you an aesthetic if you don’t know what your message is.
- Mockups: You will receive 2 independent visual concept ideas, completely built out for desktop viewing. I will present these in mock web layouts for you to see how they look in real life. (2 revisions)
- The Design: Once your copy and content is finalized, it will go into development in your chosen platform on your own server. I will add 1 full portfolio, 1 shop product or 1 press release for you as an example to go off of. ***If you need everything filled out please let me know, that is not included in this design package.
- Mobile Design: After the core design is completed. The mobile side is optimized to flow easily and naturally across all devices.
- Foundational SEO: I will set up all headings, alt image tags, and basic in-page SEO to be as search-friendly as possible. This is basic SEO optimization.
- Google Analytics and Email Set-up: I will set up Google analytics for you and set up one email account to your server.
- Tutorial and Test: You will receive a 90 min recorded walk through your site ( up to 4 people can attend and ask questions) and a PDF quick guide. I will also dedicate time to test the site completely.
- The Launch: Once everything has been finalized and final payment made your site will officially launch.
- 6-8 week timeframe once the copy is complete
WordPress, Shopify or Squarespace: $5,555
*This does NOT include domain fees, hosting fees, email service fees or subscription fees (Kajabi), or any membership services for your clients. I am happy to help you set this up though.*
Course Material Design:
I create course workbooks, workbook templates, downloadables, etc based on your needs. These prices are custom quoted for each client based on project specs.
I also offer the following services: